Lionsgate is teaming up with Area15 in Las Vegas to launch the “John Wick Experience” later this year.
Egan Productions has developed, designed, launched and managed industry leading attractions such as Escape IT, The Official SAW Escape, Escape Blair Witch and Fright Dome Las Vegasso I have no doubt that this new business will be a blast!
Las Vegas is preparing to receive a new dramatic experience as the world of neo-noir a John Wick arrive in The Neon City. Lionsgate is teaming up with AREA15, an immersive entertainment district minutes from the Las Vegas Strip, to transport fans to the JOHN WICK EXPERIENCE, a new attraction set to open later this year. Franchise director Chad Stahelski and his team at 87Eleven Entertainment are collaborators on the project, making it a bona fide destination for fans. The experience is based on the billion dollar John Wick film franchise, which Stahelski is also producing with Basil Iwanyk and Erica Lee at Thunder Road Films.
The JOHN WICK EXPERIENCE is an approximately 12,000 square foot ticketed attraction located on the AREA15 campus, a curated collection of the best immersive experiences, interactive attractions, events and entertainment. The new experience combines immersive theater and highly themed cinematic environments to create an interactive journey that transcends reality. Guests step through the doors of the Las Vegas Continental and into the fantastical underworld of John Wickwhere they navigate a high-stakes adventure as well as visit a themed bar and retail store open to the general public.
Each group of guests will be tasked with specific missions, playing in unique ways with characters, mythology and iconography from Wick universe. They can take on Continental staff, assassins, crime bosses, or other curious guests like themselves in the relative safety of the Continental. Guests will be drawn into the culture, entrusted with secrets and invited into the private areas of the Continental, promising an authentic and compelling action-packed experience.
To bring the audience into the world Wick, Lionsgate and franchise director Chad Stahelski are working closely with Egan Productions, the producer of the experience. A leading creator of escapes, attractions and live events with over 20 years of experience in all aspects of production and operations, Egan previously worked with Lionsgate on The Official SAW Escape, which opened in 2018 and was named Best Escape Room by USA Todayand Escape Blair Witch, which opened in 2021. Along with The Hunger Games: The Exhibition, JOHN WICK EXPERIENCE marks Lionsgate’s fourth Las Vegas attraction based on the studio’s beloved IP.
“It’s always gratifying to see people embrace your story and characters, either on the big screen or with a fully immersive experience like this,” Stahelski said. “The teams at Lionsgate, AREA15 and Egan are really immersing themselves in this world, and I’m excited for fans to experience it live in Vegas.”
“One of the things I love about John Wick franchise is the idea that there’s a whole world of alliances and revenge hiding in plain sight – all converging on Continental’s worldwide locations. This experience draws fans into that world like never before, and AREA15 is an ideal place for fans to experience the fantasy, action and danger featured in the films,” said Jenefer Brown, Executive Vice President and Head of Global Products and Experiences at Lionsgate. .
“We are extremely proud that Lionsgate has selected AREA15 for the JOHN WICK EXPERIENCE, which once again elevates our growing list of award-winning experiences,” said Winston Fisher, CEO, AREA15. “Now, we look forward to welcoming even more visitors and fans of the franchise. After all, you never know who you will meet in Las Vegas, and with this addition, it will be even more mysterious, intriguing and amazing.”
“My entire team is excited to work with Lionsgate to introduce another exciting attraction here in the entertainment capital of the world,” said Jason Egan. “Combining our talents with the creative genius of the movies and a world-class venue like AREA15 will make the JOHN WICK EXPERIENCE a can’t-miss destination for fans.”
The launch of this experience comes as Lionsgate continues to expand the world Wick, which recently announced an agreement with Stahelski to assume creative oversight of the franchise across all multimedia platforms. In addition to the four blockbuster films, The John Wick the universe includes the television series The Continental: From the world of John Wickone of Peacock’s biggest original releases since 2023 and the upcoming spin-off filmBallerinawith Ana de Armas.
For more information on THE JOHN WICK EXPERIENCE, please visit www.JohnWickExperience.com and follows @JohnWickExperience on social networks. For more information on Egan Productions, visit eganproductions.com